Great to be able to work with friend, and local custom motorcycle builder, Adam Kay on a logo for his business way back in 2015. The result was a simple, confident mark that captured the character of the brand without relying on unnecessary embellishment. More than a decade later, it continues to hold its own, proving that strong ideas and thoughtful design have a longevity that trends rarely achieve. Whether applied digitally, embroidered onto clothing or cut into steel, the logo remains as effective today as it was when it was first created,
